3 Multimedia Mistakes That Are Killing Your Web Content

Beyond Bylines

Spotting and Fixing Multimedia Missteps in Online Content

By now, you know that multimedia is essential to successful web content. Gone are the days when text-heavy documents could attract and keep eyes on the page. Modern readers are accustomed to beautiful site layouts and eye-catching graphics, and including multimedia in your content is just as good for search engine optimization as it is for user experience.

But even if you’ve whole-heartedly embraced multimedia, you might still be damaging your visibility and engagement.

Below are three common-but-serious blunders that can cost you big time.

1. Not using captions correctly

Pop quiz: When a reader visits a website, what is the first thing they read?

If you answered, “The headline or page title,” you’re wrong. The answer, at least according to a study commissioned by David Ogilvy, is that image captions get read more than just about anything else. According to the results of various image placement tests, Ogilvy…

View original post 783 more words

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Up ↑


the theory of knowledge from a poet's corner

Alexis Attempts to Write

I like to write stuff. So I'll do it here. Hopefully it will connect to you somehow.

Beyond Bylines

Covering the Intersection of Journalism, Emerging Media and Blogging


A Place for me to write about whatever comes to mind


*new posts every saturday & sunday*

The Lexington Bookie

Book Reviews, Blogging Advice, and Lexington Literary Resources

Blogging Filter

Freshly Brewed Blogging Tips


Fun stories about women

Selfies & OOTDs

A Fashion & Lifestyle Blog by Kayla McCullough

Lifting Words

Lift your life

Dirty Tray Tables

Selling The Cloud above The Clouds



All Things One Love

Using Gratitude, Attitude & Passion to change YOUR mindset!

Alyssa Lost in Space

Writer. Blogger. Geek. Gamer.

A Day In The Lalz

A DC Based Style and Travel Blog by Lauleh.

Randomness Inked

Scribbling the Unspoken

%d bloggers like this: